Digital Marketing Director CV example

Strategising campaigns that resonate and convert, you lead digital marketing efforts with expertise.

Your CV should be a testament to your leadership in the digital space.

Our guide, accompanied by a Digital Marketing Director CV example, will help you create an application that’s as impactful as your marketing strategies.

 

 

 

Digital Marketing Director CV example

Digital Marketing Director CV 1

Digital Marketing Director CV 2

 

This CV example showcases the optimal structure and format for your Digital Marketing Director CV, providing a pleasant reading experience for busy recruiters.

It also demonstrates the skills, experience and qualifications you should emphasize in your own CV to increase your chances of landing job interviews.

 

CV builder

 

Digital Marketing Director CV format and structure

In a highly competitive job market, recruiters and employers are often inundated with applications. If they can’t find what they’re looking for in your CV quickly, they may skip past your application and move on to the next one in their inbox

So, it’s crucial to structure and format your CV in a way that enables them to find your essential details with ease, even if they’re pressed for time.

 

How to write a CV

 

Tips for formatting your Digital Marketing Director CV

  • Length: While there’s no ‘official’ CV length rule, the majority of recruiters agree that less is more. Aim for two pages of A4 or less. This is just enough room to showcase your suitability to the role, without overwhelming recruiters with irrelevant or excessive content.
  • Readability: Help out time-strapped recruiters by formatting your CV for easy reading. Using lots of bullet points and lists will help them to skim through your info, while clearly formatted headings will allow them to navigate towards the content which is most useful to them.
  • Design & format: While it’s okay to add your own spin to your CV, avoid overdoing the design. If you go for something elaborate, you might end up frustrating recruiters who, above anything, value simplicity and clarity.
  • Photos: Recruiters can’t factor in appearance, gender or race into the recruitment process, so a profile photo is not usually needed. However, creative employers do like to see them, so you can choose to include one if you think it will add value to your CV .

 

Quick tip: Creating a professional CV style can be difficult and time-consuming when using Microsoft Word or Google Docs. To create a winning CV quickly, try our quick-and-easy CV Builder and use one of their eye-catching professional CV templates.

 

CV formatting tips

 

 

CV structure

As you write your CV, divide and sub-head into the following sections:

  • Name and contact details – Always start with these, so employers know exactly how to get in touch with you.
  • CV profile – Add a short summary of your relevant experience, skills and achievements, which highlights your suitability.
  • Core skills section – A 2-3 columned list of your key skills.
  • Work experience – A detailed list of any relevant work experience, whether paid or voluntary.
  • Education – An overview of your academic background and any training you may have completed.
  • Hobbies and interests – A brief overview of your hobbies and interests, if they’re relevant (optional).

Now you understand the basic layout of a CV, here’s what you should include in each section of yours.

 

Contact Details

Contact details

 

Start off your CV with a basic list of your contact details.
Here’s what you should include:

  • Mobile number
  • Email address – It’s often helpful to make a new email address, specifically for your job applications.
  • Location – Share your town or city; there’s no need for a full address.
  • LinkedIn profile or portfolio URL – Make sure the information on them is coherent with your CV, and that they’re up-to-date

Quick tip: Delete excessive details, such as your date of birth or marital status. Recruiters don’t need to know this much about you, so it’s best to save the space for your other CV sections.

 

Digital Marketing Director CV Profile

Your CV profile is basically a short introductory paragraph, which summarises your key selling points and highlights why you’d make a good hire.

So, write a well-rounded summary of what you do, what your key skills are, and what relevant experience you have.

It needs to be short, snappy and punchy and, ultimately, entice the reader to read the rest of your CV.

 

CV profile

 

How to write a good CV profile:

  • Make it short and sharp: When it comes to CV profile length, less is more, as recruiters are often time-strapped. Aim for around of 3-5 persuasive lines.
  • Tailor it: No matter how much time you put into your CV profile, it won’t impress if it’s irrelevant to the role you’re applying for. Before you start writing, make a list of the skills, knowledge and experience your target employer is looking for. Then, make sure to mention them in your CV profile and throughout the rest of your application.
  • Don’t add an objective: Career goals and objectives are best suited to your cover letter, so don’t waste space with them in your CV profile.
  • Avoid generic phrases: Clichés like “blue-sky thinker with a go-getter attitude” might sound impressive to you, but they don’t actually tell the recruiter much about you. Concentrate on highlighting hard facts and skills, as recruiters are more likely to take these on board.

 

Example CV profile for Digital Marketing Director

Accomplished Digital Marketing Director with over 20 years of experience in digital marketing within the arts sector and a successful career as a thought leader in the industry. Proven track record of implementing data-driven digital strategies, driving brand visibility, and improving public engagement through multi-channel marketing. CIPD Level 5 certified manager adept at leading multidisciplinary teams and fostering strategic partnerships.

 

What to include in your Digital Marketing Director CV profile?

  • Experience overview: Recruiters will want to know what type of companies you’ve worked for, industries you have knowledge of, and the type of work you’ve carried out in the past, so give them a summary of this in your profile.
  • Targeted skills: Employers need to know what skills you can bring to their organisation, and ideally they want to see skills that match their job vacancy. So, research your target roles thoroughly and add the most important Digital Marketing Director skills to your profile.
  • Important qualifications: If the job postings require specific qualifications, it is essential to incorporate them in your profile to ensure visibility to hiring managers.

 

Quick tip: If you are finding it difficult to write an attention-grabbing CV profile, choose from hundreds of pre-written profiles across all industries, and add one to your CV with one click in our quick-and-easy CV Builder. All profiles are written by recruitment experts and easily tailored to suit your unique skillset.

 

Core skills section

Add a core skills section below your profile to draw attention to your most applicable skills and make them stand out to readers.

This should consist of 2-3 columns of bullet points that emphasise your relevant skills.

Before creating this section, review the job description and compile a list of any specific skills, specializations, or knowledge needed. Incorporate these findings into your list to portray yourself as the ideal candidate for the position.

 

Core skills section CV

 

Important skills for your Digital Marketing Director CV

Search Engine Optimisation (SEO) – Optimising online content to enhance search engine rankings, increase organic traffic, and improve overall visibility.

Paid Advertising (PPC) – Planning, implementing, and managing pay-per-click advertising campaigns across platforms like Google Ads, Bing Ads, and various social media channels.

Social Media Marketing – Strategic management of social media channels for brand promotion, engagement, and lead generation.

Content Marketing – Developing and executing comprehensive content strategies to attract and retain target audiences through valuable, relevant content.

Data Analytics – Utilising tools like Google Analytics to analyse digital marketing performance, derive actionable insights, and inform decision-making.

Email Marketing – An expert in designing, implementing, and optimising email campaigns for lead nurturing, customer retention, and conversion.

Conversion Rate Optimisation (CRO) – Improving website elements to increase the percentage of visitors who convert into customers.

Marketing Automation – Implementation and management of marketing automation tools to streamline repetitive tasks and efficiently nurture leads.

Digital Strategy Development – Formulating comprehensive digital marketing strategies aligned with business goals and target audience.

 

Quick tip: Our quick-and-easy CV Builder has thousands of in-demand skills for all industries and professions, that can be added to your CV in seconds – This will save you time and ensure you get noticed by recruiters.

 

CV builder

 

Work experience

By now, you’ll have hooked the reader’s attention and need to show them how you apply your skills and knowledge in the workplace, to benefit your employers.

So, starting with your most recent role and working backwards to your older roles, create a thorough summary of your career history to date.

If you’ve held several roles and are struggling for space, cut down the descriptions for your oldest jobs.

 

CV work experience

 

Structuring each job

Lengthy, unbroken chunks of text is a recruiters worst nightmare, but your work experience section can easily end up looking like that if you are not careful.

To avoid this, use my tried-and-tested 3-step structure, as illustrated below:

 

Role descriptions

 

Outline

Start with a brief summary of your role as a whole, as well as the type of company you worked for.

 

Key responsibilities

Use bullet points to detail the key responsibilities of your role, highlighting hard skills, software and knowledge wherever you can.

Keep them short and sharp to make them easily digestible by readers.

 

Key achievements

Lastly, add impact by highlight 1-3 key achievements that you made within the role.

Struggling to think of an achievement? If it had a positive impact on your company, it counts.

For example, you might increased company profits, improved processes, or something simpler, such as going above and beyond to solve a customer’s problem.

 

Sample job description for Digital Marketing Director CV

Outline

Lead the digital marketing strategy and execution for one of the UK’s leading art museums, Tate Modern, leading a team of 15 professionals in enhancing the museum’s online footprint.

Key Responsibilities

  • Spearhead digital marketing strategy, fostering an engaged artistic community through innovative content and strategic campaigns
  • Conceptualise and execute compelling digital content across diverse platforms, including Facebook, Instagram, Twitter, and LinkedIn
  • Collaborate with curators and artists to showcase exhibitions and artwork
  • Manage a team of 15 digital marketing specialists, ensuring seamless content production schedules and campaign execution

 

Quick tip: Create impressive job descriptions easily in our quick-and-easy CV Builder by adding pre-written job phrases for every industry and career stage.

 

 

Education section

After your work experience, your education section should provide a detailed view of your academic background.

Begin with those most relevant to Digital Marketing Director jobs, such as vocational training or degrees.
If you have space, you can also mention your academic qualifications, such as A-Levels and GCSEs.

Focus on the qualifications that are most relevant to the jobs you are applying for.

 

Hobbies and interests

Although this is an optional section, it can be useful if your hobbies and interests will add further depth to your CV.

Interests which are related to the sector you are applying to, or which show transferable skills like leadership or teamwork, can worth listing.

On the other hand, generic hobbies like “going out with friends” won’t add any value to your application, so are best left off your CV.

 

CV builder

 

When putting together your Digital Marketing Director CV, there are a few key points to remember.

Always tailor your CV to the target role, even if it means creating several versions for different roles.

Additionally, remember that the structure and format of your CV needs just as much attention as the content.

Good luck with your job search!