Starting your journey in the digital world, your apprenticeship is the launchpad for a dynamic career.
Your CV should highlight your burgeoning skills and eagerness to learn.
Our guide, with a Digital Marketing Apprenticeship CV example, will help you craft an application that’s as engaging as the campaigns you aspire to create.
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Digital Marketing Apprenticeship CV example
This CV example demonstrates the type of info you should be including within your Digital Marketing Apprenticeship CV, as well as how to format and layout the content in a way which looks professional and is easy for time-strapped recruiters to read.
This is the look and feel you should be aiming for, so remember to refer back to it throughout your CV writing process.
Digital Marketing Apprenticeship CV format and structure
If you focus purely on the written content of your CV but ignore the style and layout, your efforts could end up wasted.
No matter how suitable you are for the role, no recruiter wants to spend time squinting and trying to navigate a badly designed and disorganised CV.
Instead, make sure to organise your content into a simple structure and spend some time formatting it for ease of reading – it will ensure every recruiter and hiring manager can read your CV with ease.
Tips for formatting your Digital Marketing Apprenticeship CV
- Length: Even if you’ve got tons of experience to brag about, recruiters don’t have time to read through overly lengthy CVs. Keep it short, concise and relevant – a CV length of 2 sides of A4 pages or less is perfect for the attention spans in today’s job market.
- Readability: Columns, lists, bullet points, bold text and subtle colour can all help to aid the readability of your CV. Your overarching goal should be to make the content as easy to read and navigate as possible, whilst also aiming to make your key skills and achievements stand out.
- Design & format: While it’s okay to add your own spin to your CV, avoid overdoing the design. If you go for something elaborate, you might end up frustrating recruiters who, above anything, value simplicity and clarity.
- Photos: You can add a profile photo to your CV, if you want to add some personality to it, but they are not a requirement the UK, so you don’t have to.
Quick tip: Creating a professional CV style can be difficult and time-consuming when using Microsoft Word or Google Docs. To create a winning CV quickly, try our quick-and-easy CV Builder and use one of their eye-catching professional CV templates.
CV structure
As you write your CV, work to the simple but effective structure below:
- Name and contact details – Pop them at the top of your CV, so it’s easy for recruiters to contact you.
- CV profile – Write a snappy overview of what makes you a good fit for the role; discussing your key experience, skills and accomplishments.
- Core skills section – Add a short but snappy list of your relevant skills and knowledge.
- Work experience – A list of your relevant work experience, starting with your current role.
- Education – A summary of your relevant qualifications and professional/vocational training.
- Hobbies and interests – An optional sections, which you could use to write a short description of any relevant hobbies or interests.
Now you understand the basic layout of a CV, here’s what you should include in each section of yours.
Contact Details
Start off your CV with a basic list of your contact details.
Here’s what you should include:
- Mobile number
- Email address – It’s often helpful to make a new email address, specifically for your job applications.
- Location – Share your town or city; there’s no need for a full address.
- LinkedIn profile or portfolio URL – Make sure the information on them is coherent with your CV, and that they’re up-to-date
Quick tip: Delete excessive details, such as your date of birth or marital status. Recruiters don’t need to know this much about you, so it’s best to save the space for your other CV sections.
Digital Marketing Apprenticeship CV Profile
To immediately capture the attention of recruiters, begin your CV with a powerful profile (or personal statement for junior applicants).
This is a brief introductory paragraph that summarises your skills, experience, and knowledge.
It should position you as the ideal candidate for the job and encourage recruiters to read on.
How to write a good CV profile:
- Make it short and sharp: Aim for a short, snappy paragraph of 3-5 lines. This is just enough room to showcase why you’d make the perfect hire, without going into excessive detail and overwhelming busy recruiters.
- Tailor it: Not tailoring your profile (and the rest of your CV) to the role you’re applying for, is the worst CV mistake you could make. Before setting pen to paper, look over the job ad and make a note of the skills and experience required. Then, incorporate your findings throughout.
- Don’t add an objective: Leave your career objectives or goals out of your profile. You only have limited space to work with, so they’re best suited to your cover letter.
- Avoid generic phrases: “Determined team player who always gives 110%” might seem like a good way to fill up your CV profile, but generic phrases like this won’t land you an interview. Recruiters hear them time and time again and have no real reason to believe them. Instead, pack your profile with your hard skills and tangible achievements.
Example CV profile for Digital Marketing Apprenticeship
Strategic Digital Marketing Apprentice with proven expertise in crafting impactful online experiences and driving audience engagement. Possesses extensive knowledge of digital platforms, trends, and innovative marketing strategies. Adept at leveraging data insights to optimise campaigns and deliver measurable results.
What to include in your Digital Marketing Apprenticeship CV profile?
- Experience overview: Demonstrate your suitability for your target jobs by giving a high level summary of your previous work work experience, including the industries you have worked in, types of employer, and the type of roles you have previous experience of.
- Targeted skills: Ensure that your profile highlights your key skills that are most relevant to your Digital Marketing Apprenticeship, and tailor them to match the specific job you are applying for. To do this, refer to the job description to closely align your skills with their requirements.
- Important qualifications: If the job postings require specific qualifications, it is essential to incorporate them in your profile to ensure visibility to hiring managers.
Quick tip: If you are finding it difficult to write an attention-grabbing CV profile, choose from hundreds of pre-written profiles across all industries, and add one to your CV with one click in our quick-and-easy CV Builder. All profiles are written by recruitment experts and easily tailored to suit your unique skillset.
Core skills section
Add a core skills section below your profile to draw attention to your most applicable skills and make them stand out to readers.
This should consist of 2-3 columns of bullet points that emphasise your relevant skills.
Before creating this section, review the job description and compile a list of any specific skills, specializations, or knowledge needed. Incorporate these findings into your list to portray yourself as the ideal candidate for the position.
Important skills for your Digital Marketing Apprenticeship CV
Social Media Management – Proficiently manage and curate content across various social media platforms, fostering engagement and brand visibility.
SEO Optimisation – Implement search engine optimisation strategies to enhance website visibility, improve rankings, and drive organic traffic.
Content Creation – Develop compelling and relevant content, including copywriting, graphic design, and multimedia production for effective digital campaigns.
Data Analytics – Utilise analytics tools to interpret and analyse digital marketing performance metrics, optimising strategies based on data-driven insights.
Email Marketing – Plan and execute targeted email marketing campaigns, managing subscriber lists, and analysing campaign effectiveness.
PPC Advertising – Create and manage pay-per-click advertising campaigns, optimising ad spend, and maximising ROI.
Marketing Automation – Implement marketing automation tools to streamline repetitive tasks, nurture leads, and enhance overall campaign efficiency.
Conversion Rate Optimisation (CRO) – Analyse user behavior, conduct A/B testing, and implement strategies to optimise website elements for increased conversion rates.
Digital Campaign Planning – Develop comprehensive digital marketing strategies, including goal setting, audience targeting, and selection of appropriate channels.
Competitor Analysis – Conduct thorough analysis of competitors’ digital marketing efforts, identifying opportunities and areas for improvement in own campaigns.
Quick tip: Our quick-and-easy CV Builder has thousands of in-demand skills for all industries and professions, that can be added to your CV in seconds – This will save you time and ensure you get noticed by recruiters.
Work experience
By this point, employers will be keen to know more detail about you career history.
Starting with your most recent role and working backwards, create a snappy list of any relevant roles you’ve held.
This could be freelance, voluntary, part-time or temporary jobs too. Anything that’s relevant to your target role is well-worth listing!
Structuring each job
Your work experience section will be long, so it’s important to structure it in a way which helps recruiters to quickly and easily find the information they need.
Use the 3-step structure, shown in the below example, below to achieve this.
Outline
Begin with a summary of your role, detailing what the purpose of your job was, who you reported to and what size of team you were part of (or led).
Key responsibilities
Next, write up a punchy list of your daily duties and responsibilities, using bullet points.
Wherever you can, point out how you put your hard skills and knowledge to use – especially skills which are applicable to your target role.
Key achievements
Finish off by showcasing 1-3 key achievements made within the role.
This could be anything that had a positive effect on your company, clients or customers, such as saving time or money, receiving exemplary feedback or receiving an award.
Sample job description for Digital Marketing Apprenticeship CV
Outline
Contribute to the digital marketing team of a leading sportswear brand, participating in developing innovative digital strategies to drive brand growth.
Key Responsibilities
- Collaborate in crafting and executing comprehensive digital marketing strategies across diverse online channels.
- Generate compelling digital content, including graphics, videos, and infographics, to bolster brand identity and storytelling.
- Conduct market research and competitor analysis to identify emerging trends.
- Analyse key performance metrics and generating reports to assess campaign effectiveness and make data-driven recommendations.
Quick tip: Create impressive job descriptions easily in our quick-and-easy CV Builder by adding pre-written job phrases for every industry and career stage.
Education section
At the bottom of your CV is your full education section. You can list your formal academic qualifications, such as:
- Degree
- GCSE’s
- A levels
As well as any specific Digital Marketing Apprenticeship qualifications that are essential to the jobs you are applying for.
Note down the name of the qualification, the organisation at which you studied, and the date of completion.
Hobbies and interests
The hobbies and interests CV section isn’t mandatory, so don’t worry if you’re out of room by this point.
However, if you have an interesting hobby, or an interest that could make you seem more suitable for the role, then certainly think about adding.
Be careful what you include though… Only consider hobbies that exhibit skills that are required for roles as a Digital Marketing Apprenticeship, or transferable workplace skills.
There is never any need to tell employers that you like to watch TV and eat out.
Creating a strong Digital Marketing Apprenticeship CV requires a blend of punchy content, considered structure and format, and heavy tailoring.
By creating a punchy profile and core skills list, you’ll be able to hook recruiter’s attention and ensure your CV gets read.
Remember that research and relevance is the key to a good CV, so research your target roles before you start writing and pack your CV with relevant skills.
Best of luck with your next application!