You know how to develop, implement and support businesses with their digital marketing strategy, a highly sought-after skill in today’s digital world.
But if you’re hoping to land your next consultancy position, you need to carefully showcase these skills and achievements on your CV.
So, to help you produce a creative and engaging application, we’ve put together our expert writing tips, complete with a digital marketing consultant CV example below.
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Digital Marketing Consultant CV example
Unsure of what your Digital Marketing Consultant CV should look like?
Have a look at the CV example above to get familiar with the structure, layout and format of a professional CV.
As you can see, it provides plenty of relevant information about the applicant but is still very easy to read, and brief – which will please busy recruiters and hiring managers.
Digital Marketing Consultant CV format and structure
Think your CV is just about the content within it? Think again.
Your CV needs to look professional and be easy for recruiters to read, meaning the structure and format of your CV are just as important as the written content within it.
Facilitate ease of reading by using a simple structure which allows anybody to easily navigate your experience.
Tips for formatting your Digital Marketing Consultant CV
- Length: While there’s no ‘official’ CV length rule, the majority of recruiters agree that less is more. Aim for two pages of A4 or less. This is just enough room to showcase your suitability to the role, without overwhelming recruiters with irrelevant or excessive content.
- Readability: To help recruiters quickly skim through your CV, it’s important to format your section headings with bold or a different colour font and break up lengthy paragraphs into short sharp bullet points. This enables them to easily identify important information and assess your suitability.
- Design & format: While it’s okay to add your own spin to your CV, avoid overdoing the design. If you go for something elaborate, you might end up frustrating recruiters who, above anything, value simplicity and clarity.
- Photos: Profile photos or aren’t a requirement for most industries, so you don’t need to add one in the UK – but if you do, just make sure it looks professional
Quick tip: Creating a professional CV style can be difficult and time-consuming when using Microsoft Word or Google Docs. To create a winning CV quickly, try our quick-and-easy CV Builder and use one of their eye-catching professional CV templates.
CV structure
As you write your CV, divide and sub-head into the following sections:
- Name and contact details – Always start with these, so employers know exactly how to get in touch with you.
- CV profile – Add a short summary of your relevant experience, skills and achievements, which highlights your suitability.
- Core skills section – A 2-3 columned list of your key skills.
- Work experience – A detailed list of any relevant work experience, whether paid or voluntary.
- Education – An overview of your academic background and any training you may have completed.
- Hobbies and interests – A brief overview of your hobbies and interests, if they’re relevant (optional).
Now you understand the basic layout of a CV, here’s what you should include in each section of yours.
Contact Details
Tuck your contact details into the corner of your CV, so that they don’t take up too much space.
Stick to the basic details, such as:
- Mobile number
- Email address – It should sound professional, such as your full name.
- Location -Just write your rough location, rather than your full address.
- LinkedIn profile or portfolio URL – If you include these, ensure they’re sleek, professional and up-to-date.
Digital Marketing Consultant CV Profile
Your CV profile (or personal statement, if you’re an entry-level applicant) provides a brief overview of your skills, abilities and suitability for a position.
It’s ideal for busy recruiters and hiring managers, who don’t want to waste time reading unsuitable applications.
Think of it as your personal sales pitch. You’ve got just a few lines to sell yourself and prove you’re a great match for the job – make it count!
How to write a good CV profile:
- Make it short and sharp: The best CV profiles are short, sharp and highly relevant to the target role. For this reason, it’s best to write 3-4 lines of high-level information, as anything over might be missed.
- Tailor it: If recruiters don’t see your suitability within a few seconds, they may close your CV straight away. Your CV profile should closely match the essential requirements listed in the job ad, so make sure to review them before you write it.
- Don’t add an objective: Avoid discussing your career goals in your CV profile – if you think they’re necessary, briefly mention them in your cover letter instead.
- Avoid generic phrases: Clichés like “blue-sky thinker with a go-getter attitude” might sound impressive to you, but they don’t actually tell the recruiter much about you. Concentrate on highlighting hard facts and skills, as recruiters are more likely to take these on board.
Example CV profile for Digital Marketing Consultant
What to include in your Digital Marketing Consultant CV profile?
- Experience overview: Recruiters will want to know what type of companies you’ve worked for, industries you have knowledge of, and the type of work you’ve carried out in the past, so give them a summary of this in your profile.
- Targeted skills: Ensure that your profile highlights your key skills that are most relevant to your Digital Marketing Consultant, and tailor them to match the specific job you are applying for. To do this, refer to the job description to closely align your skills with their requirements.
- Important qualifications: If you have any qualifications which are highly relevant to Digital Marketing Consultant jobs, then highlight them in your profile so that employers do not miss them.
Quick tip: If you are finding it difficult to write an attention-grabbing CV profile, choose from hundreds of pre-written profiles across all industries, and add one to your CV with one click in our quick-and-easy CV Builder. All profiles are written by recruitment experts and easily tailored to suit your unique skillset.
Core skills section
Create a core skills section underneath your profile to spotlight your most in-demand skills and grab the attention of readers.
This section should feature 2-3 columns of bullet points that emphasise your applicable skills for your target jobs. Before constructing this section, review the job description and compile a list of any specific skills, specialisms, or knowledge required.
Important skills for your Digital Marketing Consultant CV
SEO and SEM – Using Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) strategies for improving website visibility and ranking in search engines.
Content Marketing – Developing and executing content marketing strategies, including creating blog posts, articles, videos, and infographics that engage target audiences.
Social Media Marketing – Using various social media platforms (like Facebook, Twitter, LinkedIn, Instagram) for marketing purposes, including paid advertising campaigns.
Email Marketing – Crafting effective email marketing campaigns using tools like Mailchimp or HubSpot, including segmentation, automation, and analysis.
Google Analytics – Using Google Analytics to track website performance, analyse user behaviour, and report on key metrics.
Digital Advertising – Creating and managing digital advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
Conversion Rate Optimisation (CRO) – Applying CRO techniques to improve the effectiveness of website content and increase user conversions.
Brand Development and Management – Building and managing digital brand presence to enhance brand awareness and reputation online.
Web Design Fundamentals – Understanding basic web design principles, including UX/UI design, to ensure websites are user-friendly and appealing.
Data Analysis and Reporting – Analysing digital marketing data to identify trends, measure campaign success, and make data-driven decisions.
Quick tip: Our quick-and-easy CV Builder has thousands of in-demand skills for all industries and professions, that can be added to your CV in seconds – This will save you time and ensure you get noticed by recruiters.
Work experience
Now it’s time to get stuck into your work experience, which should make up the bulk of your CV.
Begin with your current (or most recent) job, and work your way backwards.
If you’ve got too much experience to fit onto two pages, prioritise space for your most recent and relevant roles.
Structuring each job
Recruiters will be keen to gain a better idea of where you’ve worked and how you apply your skill-set in the workplace.
However, if they’re faced with huge, hard-to-read paragraphs, they may just gloss over it and move onto the next application.
To avoid this, use the simple 3-step role structure, as shown below:
Outline
Provide a brief overview of the job as a whole, such as what the overriding purpose of your job was and what type of company you worked for.
Key responsibilities
Using easy-to-read bullet points, note down your day-to-day responsibilities in the role.
Make sure to showcase how you used your hard sector skills and knowledge.
Key achievements
Round up each role by listing 1-3 key achievements, accomplishments or results.
Wherever possible, quantify them using hard facts and figures, as this really helps to prove your value.
Sample job description for Digital Marketing Consultant CV
Outline
Develop online marketing agendas that align with clients’ objectives, for an agency that provides a range of services, including digital marketing, customer experience, and e-commerce solutions.
Key Responsibilities
- Engage with customers to understand their goals, target audience, as well as pinpoint areas for improvement.
- Allocate and control budgets effectively to ensure the highest ROI.
- Establish tactics that encompass various channels, including SEO/SEM, social media, email outreach, PPC advertising, and more.
- Manage workflow and offer thoughtful leadership, guidance, and feedback to junior in-house employees.
Quick tip: Create impressive job descriptions easily in our quick-and-easy CV Builder by adding pre-written job phrases for every industry and career stage.
Education section
At the bottom of your CV is your full education section. You can list your formal academic qualifications, such as:
- Degree
- GCSE’s
- A levels
As well as any specific Digital Marketing Consultant qualifications that are essential to the jobs you are applying for. Note down the name of the qualification, the organisation at which you studied, and the date of completion.
Hobbies and interests
This section is entirely optional, so you’ll have to use your own judgement to figure out if it’s worth including.
If your hobbies and interests could make you appear more suitable for your dream job, then they are definitely worth adding.
Interests which are related to the industry, or hobbies like sports teams or volunteering, which display valuable transferable skills might be worth including.
Once you’ve written your Digital Marketing Consultant CV, you should proofread it several times to ensure that there are no typos or grammatical errors.
With a tailored punchy profile that showcases your relevant experience and skills, paired with well-structured role descriptions, you’ll be able to impress employers and land interviews.
Good luck with your next job application!