In today’s digital age, content marketing is one of the most effective ways to boost sales, which means content strategists are in high demand right now.
But being in demand doesn’t guarantee you the role and you need to prove to potential employers that you’ve got what it takes to succeed.
To do this, you need a persuasive CV, and we can help you to create just that with our expert advice and content strategist CV example below.
Content Strategist CV example
Before you start writing your CV, take a look at the example Content Strategist CV above to give yourself a good idea of the style and format that works best in today’s job market.
Also, take note of the type of content that is included to impress recruiters, and how the most relevant information is made prominent, to ensure it gets noticed.
Content Strategist CV format and structure
In a highly competitive job market, recruiters and employers are often inundated with applications. If they can’t find what they’re looking for in your CV quickly, they may skip past your application and move on to the next one in their inbox
Tips for formatting your Content Strategist CV
- Length: It’s essential to keep your CV concise, regardless of whether you have one year or thirty years of experience. Recruiters are frequently managing multiple roles and responsibilities and do not have the luxury of reading lengthy CVs. Therefore, limit your CV to two sides of A4. If you have little industry experience, one page is sufficient.
- Readability: To help recruiters quickly skim through your CV, it’s important to format your section headings with bold or a different colour font and break up lengthy paragraphs into short sharp bullet points. This enables them to easily identify important information and assess your suitability.
- Design & format: When it comes to CV design, it’s best to keep things simple and sleek. While elaborate designs certainly command attention, it’s not always for the right reasons! Readability is key, so whatever you choose to do, make sure you prioritise readability above everything.
- Photos: Don’t add profile photos to your CV unless you work in an industry or region which prefers to see them. Most employers in the UK will not need to see one.
Quick tip: Creating a professional CV style can be difficult and time-consuming when using Microsoft Word or Google Docs. To create a winning CV quickly, try our quick-and-easy CV Builder and use one of their eye-catching professional CV templates.
Divide your CV into the following major sections when writing it:
- Name and contact details – Head your CV with your name and contact details, to let the reader know who you are and how to contact you.
- CV profile – A brief paragraph which summarises your skills and experience and highlights why you’re a good match for the role.
- Core skills list – A snappy, bullet-pointed list of your most relevant skills.
- Work experience – A structured list of your work experience in reverse chronological order.
- Education – A summary of any relevant qualifications or professional training you’ve completed.
- Hobbies and interests – An optional section, which should only be used if your hobbies are relevant to the jobs you’re applying to.
Now you understand the basic layout of a CV, here’s what you should include in each section of yours.
Tuck your contact details into the corner of your CV, so that they don’t take up too much space.
Stick to the basic details, such as:
- Mobile number
- Email address – It should sound professional, such as your full name.
- Location -Just write your rough location, rather than your full address.
- LinkedIn profile or portfolio URL – If you include these, ensure they’re sleek, professional and up-to-date.
Content Strategist CV Profile
Recruiters read through countless applications every day.
If they don’t find what they’re looking for quickly, they’ll simply move onto the next one.
This short and snappy summary sits at the top of your CV, and should give a high-level overview of why you’re a good match for the job.
This way, you can ensure that busy recruiters see your suitability from the outset, and so, feel your CV is worth their time.
How to write a good CV profile:
- Make it short and sharp: It might be tempting to submit a page-long CV profile, but recruiters won’t have the time to read it. To ensure every word gets read, it’s best to include high-level information only; sticking to a length of 3-5 lines.
- Tailor it: The biggest CV mistake? A generic, mass-produced document which is sent out to tens of employers. If you want to land an interview, you need to tailor your CV profile (and your application as a whole) to the specific roles you’re applying for. So, before you start writing, remember to read over those job descriptions and make a list of the skills, knowledge and experience the employers are looking for.
- Don’t add an objective: You only have a small space for your CV profile, so avoid writing down your career goals or objectives. If you think these will help your application, incorporate them into your cover letter instead.
- Avoid generic phrases: If there’s one thing that’ll annoy a recruiter, it’s a clichè-packed CV. Focus on showcasing your hard skills, experience and the results you’ve gained in previous roles, which will impress recruiters far more.
Example CV profile for Content Strategist
What to include in your Content Strategist CV profile?
- Experience overview: Start with a brief summary of your relevant experience so far. How many years experience do you have? What type of companies have you worked for? What industries/sectors have you worked in? What are your specialisms?
- Targeted skills: Make your most relevant Content Strategist key skills clear in your profile. These should be tailored to the specific role you’re applying for – so make sure to check the job description first, and aim to match their requirements as closely as you can.
- Important qualifications: If the job postings require specific qualifications, it is essential to incorporate them in your profile to ensure visibility to hiring managers.
Quick tip: If you are finding it difficult to write an attention-grabbing CV profile, choose from hundreds of pre-written profiles across all industries, and add one to your CV with one click in our quick-and-easy CV Builder. All profiles are written by recruitment experts and easily tailored to suit your unique skillset.
Core skills section
Create a core skills section underneath your profile to spotlight your most in-demand skills and grab the attention of readers.
This section should feature 2-3 columns of bullet points that emphasise your applicable skills for your target jobs. Before constructing this section, review the job description and compile a list of any specific skills, specialisms, or knowledge required.
Important skills for your Content Strategist CV
Content Strategy Development – Creating comprehensive content strategies that align with business goals and user needs.
SEO and SEM Expertise – Applying search engine optimisation (SEO) and search engine marketing (SEM) best practices to enhance content visibility and performance.
Audience Analysis – Conducting audience research and segmentation to create targeted content that resonates with different user groups.
Content Management Systems (CMS) – Using CMS like WordPress or Drupal for content creation, publication, and management.
Copywriting and Editing – Ensuring content is engaging, clear, and consistent with brand voice.
Data Analytics – Utilising analytics tools like Google Analytics to track content performance and inform content strategy decisions.
Social Media Strategy – Crafting and implementing strategies for promoting content on various social media platforms.
Multimedia Content Creation – Creating or overseeing multimedia content production, such as videos, podcasts, and infographics.
Project Management – Effectively managing content projects, coordinating with teams and stakeholders, and meeting deadlines.
User Experience (UX) Principles – Understanding UX principles to ensure content is user-friendly and designed for optimal online experiences.
Quick tip: Our quick-and-easy CV Builder has thousands of in-demand skills for all industries and professions, that can be added to your CV in seconds – This will save you time and ensure you get noticed by recruiters.
By this point, employers will be keen to know more detail about you career history.
Starting with your most recent role and working backwards, create a snappy list of any relevant roles you’ve held.
This could be freelance, voluntary, part-time or temporary jobs too. Anything that’s relevant to your target role is well-worth listing!
Structuring each job
Lengthy, unbroken chunks of text is a recruiters worst nightmare, but your work experience section can easily end up looking like that if you are not careful.
To avoid this, use my tried-and-tested 3-step structure, as illustrated below:
Begin with a summary of your role, detailing what the purpose of your job was, who you reported to and what size of team you were part of (or led).
Use bullet points to detail the key responsibilities of your role, highlighting hard skills, software and knowledge wherever you can.
Keep them short and sharp to make them easily digestible by readers.
Finish off by showcasing 1-3 key achievements made within the role.
This could be anything that had a positive effect on your company, clients or customers, such as saving time or money, receiving exemplary feedback or receiving an award.
Sample job description for Content Strategist CV
Produce high-impact messaging strategy and content distribution plans to communicate the university’s business school brand, as well as advance the institution’s awareness, engagement, and enrolment efforts.
- Liaise with marketing and communications directors to develop strategies and campaigns for multi-channel content distribution.
- Work with the media relations manager on timing for media pitches and releases.
- Act as a senior editor for external-facing communication, including emails, brochures, newsletters, posters, and advertisements to attract prospective students/donors.
- Ensure consistent on-brand voice and tone of internal communications from the dean and other institutional VIPs from conceptualisation to delivery.
Quick tip: Create impressive job descriptions easily in our quick-and-easy CV Builder by adding pre-written job phrases for every industry and career stage.
Next up, you should list your education and qualifications.
This can include your formal qualifications (a degree, A-Levels and GCSEs), as well as sector-specific Content Strategist qualifications and/or training.
While school leavers and recent grads should include a lot of detail here to make up for the lack of work experience, experienced candidates may benefit from a shorter education section, as your work experience section will be more important to recruiters.
Hobbies and interests
The hobbies and interests CV section isn’t mandatory, so don’t worry if you’re out of room by this point.
However, if you have an interesting hobby, or an interest that could make you seem more suitable for the role, then certainly think about adding.
Be careful what you include though… Only consider hobbies that exhibit skills that are required for roles as a Content Strategist, or transferable workplace skills.
There is never any need to tell employers that you like to watch TV and eat out.
When putting together your Content Strategist CV, there are a few key points to remember.
Always tailor your CV to the target role, even if it means creating several versions for different roles.
Additionally, remember that the structure and format of your CV needs just as much attention as the content.
Good luck with your job search!