As a regional sales manager, your job is to motivate your teams and monitor the performance of the sales department in your area. And you get paid generously to do so!
And businesses will always need talented sales professionals to manage their teams, which means that though these roles aren’t the most competitive, you do need the skills to back it up. And you need to sell these effectively on paper.
To help you do this, we’ve put together some of our top tips, as well as an example of a regional sales manager CV that can help give you a competitive edge.
- Regional Sales Manager CV example
- Structuring and formatting your CV
- Writing your CV profile
- Detailing work experience
- Your education
- Skills required for your Regional Sales Manager CV
Regional Sales Manager CV example
This a good example of a Regional Sales Manager CV which contains all of the information that an employer would need to know, and presents it in a well- structured, easy-to-read manner.
Take some time to look at this CV and refer to it throughout the writing of your own CV for best results.
Regional Sales Manager CV structure and format
First impressions count, so a sloppy, disorganised and difficult-to-read CV won’t do you any favours.
Don’t underestimate the importance of this step; if your CV lacks readability, your written content won’t be able to shine through.
- Length: Recruiters will be immediately put off by lengthy CVs – with hundreds of applications to read through, they simply don’t have the time! Grabbing their attention with a short, snappy and highly relevant CV is far more likely to lead to success. Aim for two sides of A4 or less.
- Readability: To help busy recruiters scan through your CV, make sure your section headings stand out – bold or coloured text works well. Additionally, try to use bullet points wherever you can, as they’re far easier to skim through than huge paragraphs. Lastly, don’t be afraid of white space on your CV – a little breathing space is great for readability.
- Design: Your CV needs to look professional, sleek and easy to read. A subtle colour palette, clear font and simple design are generally best for this, as fancy designs are often harder to navigate.
- Avoid photos: It’s tempting to add a profile photo or images to your CV, especially if you’re struggling to fill up the page – but it’s best avoided! They won’t add any value to your application and, as are not a requirement the UK, so recruiters do not expect it, or want to see it.
Structuring your CV
For easy reading, write your CV to the following CV structure:
- Contact details – Make it easy for recruiters to get in touch with you by listing your contact details at the top of your CV.
- Profile – A short and snappy summary of your experience and skills, showcasing what makes you a good fit for the position.
- Work experience / career history – Note down all your work history, with your current position first, then working backwards.
- Education – A short list of your academic background and professional/vocational qualifications.
- Interest and hobbies – This is an optional section, which you can use to highlight any relevant hobbies or interests.
Now I’ll guide you through exactly what you should include in each CV section.
CV Contact Details
Begin by sharing your contact details, so it’s easy for employers to give you a call.
Keep to the basics, such as:
- Mobile number
- Email address – It should sound professional, with no slang or nicknames. Make a new one for your job applications if necessary.
- Location – Simply share your vague location, for example ‘Manchester’, rather than a full address.
- LinkedIn profile or portfolio URL – Remember to update them before you send your application.
Regional Sales Manager CV Profile
This is a short introduction paragraph which summarises your skills, knowledge and experience.
It should paint you as the perfect match for the job description and entice recruiters to read through the rest of your CV.
Tips for creating an impactful CV profile:
- Keep it brief: When it comes to CV profile length, less is more, as recruiters are often time-strapped. Aim for around of 3-5 persuasive lines.
- Tailor it: Before writing your CV, make sure to do some research. Figure out exactly what your desired employers are looking for and make sure that you are making those requirements prominent in your CV profile, and throughout.
- Don’t add an objective: Avoid discussing your career goals in your CV profile – if you think they’re necessary, briefly mention them in your cover letter instead.
- Avoid cliches: If there’s one thing that’ll annoy a recruiter, it’s a clichè-packed CV. Focus on showcasing your hard skills, experience and the results you’ve gained in previous roles, which will impress recruiters far more.
What to include in your Regional Sales Manager CV profile?
- Summary of experience: To give employers an idea of your capabilities, show them your track record by giving an overview of the types of companies you have worked for in the past and the roles you have carried out for previous employers – but keep it high level and save the details for your experience section.
- Relevant skills: Highlight your skills which are most relevant to Regional Sales Manager jobs, to ensure that recruiters see your most in-demand skills as soon as they open your CV.
- Essential qualifications: Be sure to outline your relevant Regional Sales Manager qualifications, so that anyone reading the CV can instantly see you are qualified for the jobs you are applying to.
Quick tip: Even the best of writers can overlook typos and spelling mistakes. Whilst writing your CV, use a free writing assistant tool, such as Grammarly, to help you avoid any silly errors.
Core skills section
Underneath your profile, create a core skills section to make your most relevant skills jump off the page at readers.
It should be made up of 2-3 columns of bullet points of your relevant skills.
Before you do this, look over the job description and make a list of any specific skills, specialisms or knowledge required.
Then, make sure to use your findings in your list. This will paint you as the perfect match for the role.
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Work experience/Career history
Next up is your work experience section, which is normally the longest part of your CV.
Start with your current (or most recent) job and work your way backwards through your experience.
Can’t fit all your roles? Allow more space for your recent career history and shorten down descriptions for your older roles.
Structuring your roles
The structure of your work experience section can seriously affect its impact.
This is generally the biggest section of a CV, and with no thought to structure, it can look bulky and important information can get lost.
Use my 3-step structure below to allow for easy navigation, so employers can find what they are looking for:
Firstly, give the reader some context by creating a punchy summary of the job as a whole.
You should mention what the purpose or goal of your role was, what team you were part of and who you reported to.
Next, write up a punchy list of your daily duties and responsibilities, using bullet points.
Wherever you can, point out how you put your hard skills and knowledge to use – especially skills which are applicable to your target role.
Finish off by showcasing 1-3 key achievements made within the role.
This could be anything that had a positive effect on your company, clients or customers, such as saving time or money, receiving exemplary feedback or receiving an award.
After your work experience, your education section should provide a detailed view of your academic background.
Begin with those most relevant to Regional Sales Manager jobs, such as vocational training or degrees.
If you have space, you can also mention your academic qualifications, such as A-Levels and GCSEs.
Focus on the qualifications that are most relevant to the jobs you are applying for.
Interests and hobbies
Although this is an optional section, it can be useful if your hobbies and interests will add further depth to your CV.
Interests which are related to the sector you are applying to, or which show transferable skills like leadership or teamwork, can worth listing.
On the other hand, generic hobbies like “going out with friends” won’t add any value to your application, so are best left off your CV.
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Essential skills for your Regional Sales Manager CV
Tailoring your CV to the roles you are applying for is key to success, so make sure to read through the job descriptions and tailor your skills accordingly.
However, commonly desired Sales Manager skills include:
- Supervising: As a regional sales manager, you are required to oversee the sales representatives in your area and those that report directly to you
- Training: You’ll also need to create and implement effective training programs for sales staff
- Forecasting and analysis: Sales roles require you to forecast product and pricing trends and analyse the performance of your team and regional area
- Reporting: You will be expected to create and review sales and expenditure reports and hold team meetings to offer advice and address challenges based on the results
- Sales pitching: You might be the manager, but you’ll still need to be able to develop and deliver strong sales pitches
Writing your Regional Sales Manager CV
Once you’ve written your Regional Sales Manager CV, you should proofread it several times to ensure that there are no typos or grammatical errors.
With a tailored punchy profile that showcases your relevant experience and skills, paired with well-structured role descriptions, you’ll be able to impress employers and land interviews.
Good luck with your next job application!