National Sales Manager CV example

As a National Sales Manager, your CV must exemplify your expertise in driving sales and leading teams across the country.

To ensure your accomplishments are as persuasive on paper as they are in practice, we’ve crafted a guide to help you.

Dive into our tips and the included National Sales Manager CV example to create an application that opens doors.

 

 

 

National Sales Manager CV example

National Sales Manager CV 1

National Sales Manager CV 2

 

This is a good example of a National Sales Manager CV which is professionally formatted, and structured in a way that allows recruiters to easily find and understand the candidate’s key selling points.

Take some time to look at this CV and refer to it throughout the writing of your own CV for best results.

 

CV builder

 

National Sales Manager CV format and structure

If you focus purely on the written content of your CV but ignore the style and layout, your efforts could end up wasted.

No matter how suitable you are for the role, no recruiter wants to spend time squinting and trying to navigate a badly designed and disorganised CV.

Instead, make sure to organise your content into a simple structure and spend some time formatting it for ease of reading – it will ensure every recruiter and hiring manager can read your CV with ease.

 

How to write a CV

 

Tips for formatting your National Sales Manager CV

  • Length: Two sides of A4 makes for the perfect CV length, though one page is okay for less experienced applicants. This forces you to make sure that every single sentence adds value to your CV and ensures you avoid unnecessary  info.
  • Readability: To help busy recruiters scan through your CV, make sure your section headings stand out – bold or coloured text works well. Additionally, try to use bullet points wherever you can, as they’re far easier to skim through than huge paragraphs. Lastly, don’t be afraid of white space on your CV – a little breathing space is great for readability.
  • Design & format: When it comes to CV design, it’s best to keep things simple and sleek. While elaborate designs certainly command attention, it’s not always for the right reasons! Readability is key, so whatever you choose to do, make sure you prioritise readability above everything.
  • Photos: Don’t add profile photos to your CV unless you work in an industry or region which prefers to see them. Most employers in the UK will not need to see one.

 

Quick tip: Creating a professional CV style can be difficult and time-consuming when using Microsoft Word or Google Docs. To create a winning CV quickly, try our quick-and-easy CV Builder and use one of our eye-catching professional CV templates.

 

CV formatting tips

 

 

CV structure

When writing your own CV, break up your CV content into the following key sections:

  • Name and contact details – Place them at the top of your CV, so that employers can easily get in touch.
  • CV profile – A punchy sales pitch of your key experience, skills and achievements to reel readers in.
  • Core skills section – A bullet-pointed snapshot of your abilities.
  • Work experience – A well-structured list of your relevant work experience.
  • Education – An overview of any relevant qualifications or professional training you have.
  • Hobbies and interests – A short description of any relevant hobbies or interests (optional).

Now you understand the basic layout of a CV, here’s what you should include in each section of yours.

 

Contact Details

Contact details

 

Begin by sharing your contact details, so it’s easy for employers to give you a call.
Keep to the basics, such as:

  • Mobile number
  • Email address – It should sound professional, with no slang or nicknames. Make a new one for your job applications if necessary.
  • Location – Simply share your vague location, for example ‘Manchester’, rather than a full address.
  • LinkedIn profile or portfolio URL – Remember to update them before you send your application.

 

National Sales Manager CV Profile

Make a strong first impression with recruiters by starting your CV with an impactful profile (or personal statement for junior applicants).

This short introduction paragraph should summarise your skills, experience, and knowledge, highlighting your suitability for the job.

It should be compelling enough to encourage recruiters to read through the rest of your CV.

 

CV profile

 

How to write a good CV profile:

  • Make it short and sharp: The best CV profiles are short, sharp and highly relevant to the target role. For this reason, it’s best to write 3-4 lines of high-level information, as anything over might be missed.
  • Tailor it: Before writing your CV, make sure to do some research. Figure out exactly what your desired employers are looking for and make sure that you are making those requirements prominent in your CV profile, and throughout.
  • Don’t add an objective: If you want to discuss your career objectives, save them for your cover letter, rather than wasting valuable CV profile space.
  • Avoid generic phrases: If there’s one thing that’ll annoy a recruiter, it’s a clichè-packed CV. Focus on showcasing your hard skills, experience and the results you’ve gained in previous roles, which will impress recruiters far more.

 

Example CV profile for National Sales Manager

Strategic and results-driven National Sales Manager with 15+ years of expertise in the cybersecurity technology sector. Proven ability to lead high-performance sales teams, drive revenue growth, and establish impactful client relationships. Certified SPIN selling professional proficient in navigating complex sales cycles and delivering tailored security strategies to diverse clientele, including Fortune 500 companies and government agencies.

 

What to include in your National Sales Manager CV profile?

  • Experience overview: Showcase your aptitude for the job you are aiming for by giving a brief summary of your past work history, including the industries you have worked in, the kinds of employers you have served, and the roles you have held.
  • Targeted skills: Make your most relevant National Sales Manager key skills clear in your profile. These should be tailored to the specific role you’re applying for – so make sure to check the job description first, and aim to match their requirements as closely as you can.
  • Important qualifications: Be sure to outline your relevant National Sales Manager qualifications, so that anyone reading the CV can instantly see you are qualified for the jobs you are applying to.

 

Quick tip: If you are finding it difficult to write an attention-grabbing CV profile, choose from hundreds of pre-written profiles across all industries, and add one to your CV with one click in our quick-and-easy CV Builder. All profiles are written by recruitment experts and easily tailored to suit your unique skillset.

 

Core skills section

Next, you should create a bullet pointed list of your core skills, formatted into 2-3 columns.

Here, you should focus on including the most important skills or knowledge listed in the job advertisement.

This will instantly prove that you’re an ideal candidate, even if a recruiter only has time to briefly scan your CV.

 

Core skills section CV

 

Important skills for your National Sales Manager CV

Sales Strategy Formulation – Crafting comprehensive sales strategies to drive revenue growth and market expansion for the organisation.

CRM Systems Proficiency – Utilising customer relationship management systems to track sales opportunities, monitor customer interactions, and analyse sales data.

Revenue Forecasting – Accurately predicting future sales and setting targets accordingly, using historical data and market analysis.

Negotiation Techniques – Employing advanced negotiation techniques to close deals, build partnerships, and secure favourable terms.

Lead Generation – Identifying and cultivating potential sales leads through various channels to create a robust pipeline of business opportunities.

Sales Training and Development – Designing and delivering training programs to enhance the performance of the sales team and improve their product knowledge.

Key Account Management – Maintaining and growing relationships with key clients, ensuring satisfaction and identifying opportunities for upselling or cross-selling.

Sales Process Optimisation – Streamlining the sales process to increase efficiency, reduce sales cycle time, and improve conversion rates.

Product Presentation – Demonstrating in-depth knowledge of products and effectively communicating their value proposition to customers.

Trade Show Leadership – Planning and executing trade show participation, including booth design, team coordination, and post-event lead follow-up.

 

Quick tip: Our quick-and-easy CV Builder has thousands of in-demand skills for all industries and professions, that can be added to your CV in seconds – This will save you time and ensure you get noticed by recruiters.

 

CV builder

 

Work experience

Recruiters will be itching to know more about your relevant experience by now.

Kick-start this section with your most recent (or current) position, and work your way backwards through your history.

You can include voluntary and freelance work, too – as long as you’re honest about the nature of the work.

 

CV work experience order

 

Structuring each job

Lengthy, unbroken chunks of text is a recruiters worst nightmare, but your work experience section can easily end up looking like that if you are not careful.

To avoid this, use my tried-and-tested 3-step structure, as illustrated below:

 

CV role descriptions

 

Outline

Start with a solid introduction to your role as a whole, in order to build some context.

Explain the nature of the organisation you worked for, the size of the team you were part of, who you reported to and what the overarching purpose of your job was.

 

Key responsibilities

Next up, you should write a short list of your day-to-day duties within the job.

Recruiters are most interested in your sector-specific skills and knowledge, so highlight these wherever possible.

 

Key achievements

Lastly, add impact by highlight 1-3 key achievements that you made within the role.

Struggling to think of an achievement? If it had a positive impact on your company, it counts.

For example, you might increased company profits, improved processes, or something simpler, such as going above and beyond to solve a customer’s problem.

 

Sample job description for National Sales Manager CV

Outline

Lead the UK sales division for a multinational cybersecurity technology firm specialising in advanced threat detection solutions, overseeing an annual turnover of £34 million per annum.

Key Responsibilities

  • Develop and implement sales strategies to penetrate the UK cybersecurity market.
  • Foster relationships with Fortune 500 companies and government agencies.
  • Provide visionary leadership to the UK sales team across 5 sites, overseeing the development and execution of national sales plans.
  • Lead complex contract negotiations, ensuring the alignment of deliverables with client expectations.

 

Quick tip: Create impressive job descriptions easily in our quick-and-easy CV Builder by adding pre-written job phrases for every industry and career stage.

 

 

Education section

Next up, you should list your education and qualifications.

This can include your formal qualifications (a degree, A-Levels and GCSEs), as well as sector-specific National Sales Manager qualifications and/or training.

While school leavers and recent grads should include a lot of detail here to make up for the lack of work experience, experienced candidates may benefit from a shorter education section, as your work experience section will be more important to recruiters.

 

Hobbies and interests

This section is entirely optional, so you’ll have to use your own judgement to figure out if it’s worth including.

If your hobbies and interests could make you appear more suitable for your dream job, then they are definitely worth adding.

Interests which are related to the industry, or hobbies like sports teams or volunteering, which display valuable transferable skills might be worth including.

 

CV builder

 

Creating a strong National Sales Manager CV requires a blend of punchy content, considered structure and format, and heavy tailoring.

By creating a punchy profile and core skills list, you’ll be able to hook recruiter’s attention and ensure your CV gets read.

Remember that research and relevance is the key to a good CV, so research your target roles before you start writing and pack your CV with relevant skills.

Best of luck with your next application!