Media Planner CV example

You’re great at devising strategies and advertising campaigns for clients, but do you know how to advertise these skills effectively on your CV?

If the answer is no, don’t worry. We can help you to write an interview-worthy application using our step-by-step guide below.

We’ve also put together a media planner CV example to shape your own.

 

 

 

Media Planner CV example

Media Planner CV 1

Media Planner CV 2

 

This is a good example of a Media Planner CV which is professionally formatted, and structured in a way that allows recruiters to easily find and understand the candidate’s key selling points.

Take some time to look at this CV and refer to it throughout the writing of your own CV for best results.

 

CV builder

 

Media Planner CV format and structure

In a highly competitive job market, recruiters and employers are often inundated with applications. If they can’t find what they’re looking for in your CV quickly, they may skip past your application and move on to the next one in their inbox

So, it’s crucial to structure and format your CV in a way that enables them to find your essential details with ease, even if they’re pressed for time.

 

How to write a CV

 

Tips for formatting your Media Planner CV

  • Length: Whether you’ve got one year or three decades of experience, your CV should never be more than two sides of A4. Recruiters are busy people who’re often juggling numerous roles and tasks, so they don’t have time to read lengthy applications. If you’re a recent graduate or don’t have much industry experience, one side of A4 is fine.
  • Readability: Columns, lists, bullet points, bold text and subtle colour can all help to aid the readability of your CV. Your overarching goal should be to make the content as easy to read and navigate as possible, whilst also aiming to make your key skills and achievements stand out.
  • Design & format: The saying ‘less is more’ couldn’t be more applicable to CVs. Readability is key, so avoid overly complicated designs and graphics. A subtle colour palette and easy-to-read font is all you need!
  • Photos: Recruiters can’t factor in appearance, gender or race into the recruitment process, so a profile photo is not usually needed. However, creative employers do like to see them, so you can choose to include one if you think it will add value to your CV .

 

Quick tip: Creating a professional CV style can be difficult and time-consuming when using Microsoft Word or Google Docs. To create a winning CV quickly, try our quick-and-easy CV Builder and use one of their eye-catching professional CV templates.

 

CV formatting tips

 

 

CV structure

When writing your CV, break up the content into the following key sections, to ensure it can be easily digested by busy recruiters and hiring managers:

  • Contact details – Always list these at the very top of your CV – you don’t want them to be missed!
  • Profile – An introductory paragraph, intended to grab recruiters attention and summarise your offering.
  • Work experience / career history – Working from your current role and working backwards, list your relevant work experience.
  • Education – Create a snappy summary of your education and qualifications.
  • Interest and hobbies – An optional section to document any hobbies that demonstrate transferable skills.

Now you understand the basic layout of a CV, here’s what you should include in each section of yours.

 

Contact Details

Contact details

 

Begin by sharing your contact details, so it’s easy for employers to give you a call.
Keep to the basics, such as:

  • Mobile number
  • Email address – It should sound professional, with no slang or nicknames. Make a new one for your job applications if necessary.
  • Location – Simply share your vague location, for example ‘Manchester’, rather than a full address.
  • LinkedIn profile or portfolio URL – Remember to update them before you send your application.

 

Media Planner CV Profile

Your CV profile (or personal statement, if you’re an entry-level applicant) provides a brief overview of your skills, abilities and suitability for a position.

It’s ideal for busy recruiters and hiring managers, who don’t want to waste time reading unsuitable applications.

Think of it as your personal sales pitch. You’ve got just a few lines to sell yourself and prove you’re a great match for the job – make it count!

 

CV profile

 

How to write a good CV profile:

  • Make it short and sharp: When it comes to CV profile length, less is more, as recruiters are often time-strapped. Aim for around of 3-5 persuasive lines.
  • Tailor it: No matter how much time you put into your CV profile, it won’t impress if it’s irrelevant to the role you’re applying for. Before you start writing, make a list of the skills, knowledge and experience your target employer is looking for. Then, make sure to mention them in your CV profile and throughout the rest of your application.
  • Don’t add an objective: If you want to discuss your career objectives, save them for your cover letter, rather than wasting valuable CV profile space.
  • Avoid generic phrases: “Determined team player who always gives 110%” might seem like a good way to fill up your CV profile, but generic phrases like this won’t land you an interview. Recruiters hear them time and time again and have no real reason to believe them. Instead, pack your profile with your hard skills and tangible achievements.

 

Example CV profile for Media Planner

Motivated Media Planner with 10+ years of success in developing integrated digital and traditional out-of-home, TV, radio, paid social, SEO, and SEM media strategies for a portfolio of brands. Passionate about serving as an expert across numerous brands tasked with ensuring company offerings align with stakeholder goals. Focused on determining how advertisements’ web copy, graphics, and videos look on various channels, while making recommendations to ensure they better fit chosen mediums.

 

What to include in your Media Planner CV profile?

  • Experience overview: Showcase your aptitude for the job you are aiming for by giving a brief summary of your past work history, including the industries you have worked in, the kinds of employers you have served, and the roles you have held.
  • Targeted skills: Make your most relevant Media Planner key skills clear in your profile. These should be tailored to the specific role you’re applying for – so make sure to check the job description first, and aim to match their requirements as closely as you can.
  • Important qualifications: If you have any qualifications which are highly relevant to Media Planner jobs, then highlight them in your profile so that employers do not miss them.

 

Quick tip: If you are finding it difficult to write an attention-grabbing CV profile, choose from hundreds of pre-written profiles across all industries, and add one to your CV with one click in our quick-and-easy CV Builder. All profiles are written by recruitment experts and easily tailored to suit your unique skillset.

 

Core skills section

To ensure that your most relevant skills catch the eye of readers, create a core skills section below your profile.

This section should be presented in 2-3 columns of bullet points highlighting your applicable skills. Before crafting this section, carefully examine the job description and create a list of any required skills, specialisms, or knowledge.

Use this list to include the necessary information in your section and present yourself as the ideal match for the position.

 

Core skills section CV

 

Important skills for your Media Planner CV

Media Research and Analysis – Conducting thorough market research, audience analysis, and media consumption studies to inform media strategies.

Media Buying – Negotiating and securing advertising placements across various media channels, including digital, print, television, radio, and outdoor.

Media Planning Software – Using media planning and buying tools, such as Nielsen, Kantar, and media analytics platforms, for data-driven decision-making.

Budget Management – Developing and managing media budgets, allocating resources effectively to optimize campaign performance.

Media Metrics and KPIs – Maintaining familiarity with key performance indicators (KPIs) and media metrics, including reach, impressions, click-through rates, and conversion rates.

Cross-Channel Advertising – Planning integrated media campaigns that span multiple channels and platforms to maximise audience reach and engagement.

Competitive Analysis – Evaluating competitors’ media strategies and identifying opportunities to gain a competitive edge in the market.

Ad Placement and Negotiation – Using negotiation techniques and relationships with media vendors to secure favourable ad placements and rates.

Media Campaign Optimisation – Continually monitoring and optimising media campaigns by adjusting targeting, creative, and budget allocations.

Compliance and Regulations – Staying updated with advertising regulations, standards, and industry-specific guidelines relevant to the UK media landscape.

 

Quick tip: Our quick-and-easy CV Builder has thousands of in-demand skills for all industries and professions, that can be added to your CV in seconds – This will save you time and ensure you get noticed by recruiters.

 

CV builder

 

Work experience

By now, you’ll have hooked the reader’s attention and need to show them how you apply your skills and knowledge in the workplace, to benefit your employers.

So, starting with your most recent role and working backwards to your older roles, create a thorough summary of your career history to date.

If you’ve held several roles and are struggling for space, cut down the descriptions for your oldest jobs.

 
Work experience
 

Structuring each job

Whilst writing your CV, it’s essential to look at it from the eyes of a recruiter.

If they’re met with giant blocks of text which are impossible to navigate, they might get frustrated and skip onto the next CV.

Instead, make use of the 3-step structure shown below, to give them a pleasant reading experience.

 
Role descriptions
 

Outline

Provide a brief overview of the job as a whole, such as what the overriding purpose of your job was and what type of company you worked for.

 

Key responsibilities

Using easy-to-read bullet points, note down your day-to-day responsibilities in the role.

Make sure to showcase how you used your hard sector skills and knowledge.

 

Key achievements

To finish off each role and prove the impact you made, list 1-3 stand out achievements, results or accomplishments.

This could be anything which had a positive outcome for the company you worked for, or perhaps a client/customer.
Where applicable, quantify your examples with facts and figures.

 

Sample job description for Media Planner CV

Outline

Oversee planning processes and POVs to guarantee the flawless implementation of traditional/digital media, for a company that uses omnichannel advertising solutions to create memorable experiences and captivate consumer attention.

Key Responsibilities

  • Enhance media marketing campaigns to increase brand awareness and customer loyalty regarding geographic exposure, frequency, and time spans.
  • Evaluate and create comprehensive media plans that streamline workflow and solve client objectives across several channels.
  • Handle bookings, negotiate prices, quality, and placement of advertisements, as well as secure the best positioning and airtime slots.
  • Proofread and refine advertisements before release and distribute content to the most impactful platforms.

 

Quick tip: Create impressive job descriptions easily in our quick-and-easy CV Builder by adding pre-written job phrases for every industry and career stage.

 

 

Education section

In your education section, make any degrees, qualifications or training which are relevant to Media Planner roles a focal point.

As well as mentioning the name of the organisation, qualification titles and dates of study, you should showcase any particularly relevant modules, assignments or projects.

 

Hobbies and interests

The hobbies and interests CV section isn’t mandatory, so don’t worry if you’re out of room by this point.

However, if you have an interesting hobby, or an interest that could make you seem more suitable for the role, then certainly think about adding.

Be careful what you include though… Only consider hobbies that exhibit skills that are required for roles as a Media Planner, or transferable workplace skills.

There is never any need to tell employers that you like to watch TV and eat out.

 

CV builder

 

Once you’ve written your Media Planner CV, you should proofread it several times to ensure that there are no typos or grammatical errors.

With a tailored punchy profile that showcases your relevant experience and skills, paired with well-structured role descriptions, you’ll be able to impress employers and land interviews.

Good luck with your next job application!